Effective communication is tailoring messages to the values, needs and the culture of the recipient.
Fabienne Farner studied International Management at the Zürcher Hochschule für Angewandte Wissenschaften, ZHAW. In the context of her study program, she wrote her thesis about the strategic crisis communication of the Swiss authorities during Covid-19. Before her start at IRF, she worked for various companies and most recently as a junior consultant at GLA, a digital marketing agency.
